Even if you were only half-listening to Sam Madonia’s interview with Steve Rauschenberger this morning, you would have come away with a strong perception that the leaders of the state are selling out the downstate listeners of AM Springfield. He achieved this Jedi mind trick by peppering his responses with a single word, “Chicago.” [...]

I have to admit, when I first heard Jim Leach do the Purcell Tire promo leading into his show, it was just too much affectation for me. If you haven’t heard it, Purcell has as its tag line “Get it Done.” Only they don’t say “Get it Done.” Purcell has adopted the vernacular of the [...]

A radio ad for Elite Autobody calls upon the distinctive speech stylings of the legendary Bob Newhart. It isn’t actually Bob in the role of the pensive insurance agent who is calling a client about an auto claim. Nor is it a spot-on impersonation. But the vocal talent does a good job mimicking the famous [...]

The SJ-R is raking in a lot of dough this week from organizations running full-page ads* in support of or opposition to pending legislation. Without stooping to any type of marketing research to test the ads’ effectiveness (I won’t be influenced by polls), here is my subjective opinion on which ads work and which don’t. [...]

WMAY’s Mike Wilson was talking about comments that Dick Durbin made yesterday in response to a question that asked if the Senator would be endorsing Blagojevich for reelection. The SJ-R covered his response in a story today. I have to agree with Wilson’s take that there isn’t much of a story [...]